Voice
a conference focused on voice enabled technologies
Category
Conference
Typography
Mercury
Magistral
Industry
Technology
Duration
3 weeks
Deliverables
Swag
Badges
Social Media
Booklet
Keywords
Artificial Intelligence
Automation
Technology
Overview
Voice is a conference for voice enabled technologies. The conversational AI industry has accelerated and is experiencing high-value integrations across brands, enterprises, and industries. Automation, authentication, natural language processing, cloud computing and connectivity are the key ingredients ushering in the era of ambient computing. Voice needed a cohesive brand system for the conference.
Solution
A cohesive brand system was crafted to capture the dynamic essence of voice-enabled technologies. The bold, contrasting color palette infuses energy and sophistication into the brand. Using Magistral Extra Bold for headers lends a commanding presence, while Mercury Roman Text ensures readability and sophistication in body copy. Design elements such as speech bubbles and circuit-like connections subtly reference both communication and the technology underpinnings of conversational AI.